This is How Fireworks SHOULD Be Viewed [VIDEO]
Because of the perspective, this is the best fireworks display I’ve seen in my 40 years on zee planET. And even some backwards fireworks! Perfect soundtrack.
The 5 Reasons Your Social Media Has No ROI [Infographic]
There are several failure points you need to watch out for: 1. You Have Lame Goals. Choose Better Ones. Without a clear goal, you won’t know what to measure or if you’re successful. Sometimes your social media goal doesn’t relate directly to bottom line revenue or profits, so you aren’t able to tie social success to a bottom line number. Because of theat, we recommend making your goal something closer to the bottom line, like lead gen or sales. Go beyond engagement and get them to your website. Also, we recommend getting emails rather than more fans or followers. Emails are portable and cost less […]
The One Thing Every Salesperson Needs. Also, Alec Baldwin Makes An Appearance.
There’s one thing every salesperson is obsessed with. In just 55 seconds, you’ll know. BTW I want to apologize on behalf of David Mamet- there are a couple bad words in this. We help companies get leads… check out our services and contact us if you want help getting more leads via digital advertising!
The 12 Good, Bad and Ugly Things About
Facebook Marketing in 2016
UPDATED FOR 2016! More tips added… and one of the BAD things is now a GOOD thing! I had an email subscriber reply to my latest post about Facebook reply to me, “As much as I’m a fan, and have been for a long time, I’m starting to wonder if I can trust you. You never say anything negative about Facebook… I’m a fan of factual and logical articles, as opposed to the Avinash Kaushik cheerleader approach.“ I admit, I am not a headline-grubbing attack-writer… that’s how some writers get attention. And I know that it’s popular to attack Facebook right now. […]
Facebook Marketing in 2016
Think Backwards! How An Animal Shelter Saved 5,000 Dogs With Backwards Thinking
A lot of times in business we give lip service to helping customers, but how much are they actually helping us? A lot! In medicine, they say a doctor is “practicing” medicine – she’s helping people but she’s also learning. That’s one reason I’m so grateful for all our clients, past present and future :-) What in your life should you look at backwards? Think about it!
[Infographic] Why Webinars Are One of the Highest-Profit Content Marketing Strategies
Webinars are one of the most effective content marketing strategies. Marketers consistently rank them first or near the top, with only in-person events and case studies ahead of them. Unlike many types of content marketing, webinars can lead quickly to sales, and thus short-term ROI (your CFO is jumping up and down and clapping). But they have other benefits too, depending on how you use them: Webinars can drive lead generation Webinars can prompt a faster buying decision Webinars can drive customer engagement Webinars can create loyalty and improve customer retention But a lot of webinars suck. Before I ever conducted a webinar, […]
Facebookize: 7 Ways REALLY Adapting To Facebook Will Revolutionize Your Organization
Most companies have not fully adapted to Facebook. That’s one reason why it frustrates them so much. But also, they miss out on a lot of benefits. What can Facebook marketing teach you about more effective marketing, sales and product and service creation? A lot! The Promise of This Post: I guarantee you that if you are thorough with the Facebookize process I describe below: It will dramatically improve your Facebook marketing results (I’ve seen it triple post interactions and website clicks) It will revolutionize how you think about your customers. It will lead to improved ideas for products, services and marketing. It will filter down […]
Wow: 35 Epic Stats on Why It's Women Who Actually Drive Social Media
Stats from all of 2013, but these trends are holding. Data reviews by Alex Hillsberg | See our Twitter