Everyone in marketing knows that email is one of the most profitable digital marketing strategies there is. According to the Data & Marketing Association, email marketing generates roughly $38 for every dollar spent.

There are two proven types of email marketing :

  • Warm newsletters and updates to your opt-in list
  • Cold outbound emails to new sales targets (these must be CAN-SPAM, GDPR and CCPA compliant)

And the Brian Carter Group can help you with either one!

If you already have or are just starting to grow an opt-in email list, we offer:

  • Subject line ideas and testing to increase open rates
  • Body test advice, editing and creation to boost clickthroughs and sales
  • Strategy and other consulting on how to maximize the integration of email with your other strategies

If you want to start doing legally compliant cold outbound email, or do more of it, we can handle the entire process for you, including:

  • Strategy and planning consulting, including targeting and messaging
  • Email list research and acquisition of contact info
    (You will also get phone numbers and addresses for many of these contacts)
  • Email list organization and segmentation
  • Creation of cold outbound multi-email message series
  • Set-up of the email servers and tools
  • Sending of actual emails
  • Optimization of email series based on results

Contact us for more info and pricing!