How to Learn Facebook Ads: Our Recommended Course of Study

Do you or your employees need more Facebook ad training?

As we’ve scaled our digital marketing agency to hire more employees and handle more clients, we’ve also gotten better at training our employees in Facebook ads. Here’s what we recommend to you- the same process we send our employees through:

#1 BEGINNERS: First start with this Google spreadsheet I created of recommended videos from Facebook’s own “Blueprint” training. Facebook has some great introductory training. But you don’t need to look at all of it in the beginning. These are the most important modules a beginner needs.

#2 INTERMEDIATE: More intermediate for getting results is my Amazing.com Facebook marketing course, “Social Marketing Profit System,” taken by over 1,800 students. SMPS is part of their entire training platform which has a bunch of other courses, but you can just sign up monthly, take mine and decide whether or not to stick for their other courses after that.

#3 ADVANCED: The advanced course is my Facebook Leads and Sales Machine course. People tell me it’s too much if you haven’t done blueprint or the SMPS course first. But this is the mac daddy when it comes to getting professional results from one of the most powerful ad platforms in the world.